The_King Posted September 30, 2021 Share Posted September 30, 2021 Singaporean gaming chair company Secretlab has raised its chair prices by 10 per cent worldwide, it announced in an email to customers on Sep. 24. The increased prices took effect on Monday (Sep. 27). Secretlab cited increasing costs and their inability to absorb them as reasons for the price increase. Increasing prices of aluminium, steel and shipping freight rates Secretlab said in its email that they are "committed to using only the best materials and shipping partners" for their products, but these prices have "increased tremendously". It added that the past few months have been "immensely challenging". According to The Straits Times (ST), Secretlab makes one million chairs a year that are sold to 60 countries. Secretlab said that while support from their customers have helped, they are unable to cope with the increasing prices over the past year. Secretlab said that shipping freight rates have "skyrocketed more than 600 per cent since 2019". They included some index charts in their email: Image via Secretlab. They also said that prices of aluminium and steel, which are major components in Secretlab chairs, have also increased by "over 60 per cent". Image via Secretlab. "Misconception" that Secretlab has high profit margins In answering the question "Why can't you absorb the additional costs?", Secretlab said in its email that it is "simply not true" that their profit margins are "insanely high". They added that they typically made about 17 per cent profit per chair, after factoring in research and development, product development, manufacturing, and operating costs. With these recent cost increases, Secretlab said that they are "currently near 0 per cent" profit. As a result, they are unable to continue at their current prices and maintain the same level of quality without "affecting [their] normal business operations". Secretlab added that the price increase will stay depending on how long the increased costs remain. It added: "We’ve had to increase prices slightly before, but we also readjusted them downward after a few months as costs began to normalise." Opened new headquarters in August In August this year, Secretlab opened its new headquarters in Braddell, and announced that it would be hiring 100 employees in Singapore to fuel its growth. Ian Ang, Secretlab's co-founder and CEO, said that it has invested S$10 million in setting up the new headquarters and research and development (R&D) centre, according to ST. Link to comment Share on other sites More sharing options...
The_King Posted September 30, 2021 Author Share Posted September 30, 2021 heng my aim is Herman Miller Link to comment Share on other sites More sharing options...
XianGe Posted September 30, 2021 Share Posted September 30, 2021 Increase lo... But they need worry abt tiongland imitation Link to comment Share on other sites More sharing options...
Londonchocolateroll Posted October 2, 2021 Share Posted October 2, 2021 Meanwhile he buys another GCB 1 Link to comment Share on other sites More sharing options...
Homelander Posted October 2, 2021 Share Posted October 2, 2021 Yeah i thot i read somewhere the owner just buy a gcb, huat ka buay lin chu Link to comment Share on other sites More sharing options...
aaur4man Posted October 2, 2021 Share Posted October 2, 2021 lol sure which business will say no problem one? Link to comment Share on other sites More sharing options...
The_King Posted October 2, 2021 Author Share Posted October 2, 2021 Singapore pools always profit Link to comment Share on other sites More sharing options...
XianGe Posted October 2, 2021 Share Posted October 2, 2021 On 9/30/2021 at 9:14 PM, The_King said: heng my aim is Herman Miller Tot Herman miller more ex? Link to comment Share on other sites More sharing options...
The_King Posted October 2, 2021 Author Share Posted October 2, 2021 1 hour ago, XianGe said: Tot Herman miller more ex? those 2nd hand Herman miller aron is cheaper or better value then secretlab a gaming chair that does nothing to your spine vs a ergonomic chair that support your spine https://www.carousell.sg/p/herman-miller-aeron-chair-full-loaded-fixed-arms-1116963886/?t-id=33Y3mZEKAO_1633174541095 https://www.carousell.sg/p/excellent-condition-smoke-grey-aeron-1102829336/ https://www.carousell.sg/p/herman-miller-chair-1114396892/?t-id=33Y3mZEKAO_1633174541095 https://www.carousell.sg/p/herman-miller-aeron-basic-model-1109291671 steel leap also not bad: https://www.carousell.sg/p/steelcase-leap-chair-v2-1117027139/?t-id=33Y3mZEKAO_1633174541095 Link to comment Share on other sites More sharing options...
XianGe Posted October 2, 2021 Share Posted October 2, 2021 4 hours ago, The_King said: those 2nd hand Herman miller aron is cheaper or better value then secretlab a gaming chair that does nothing to your spine vs a ergonomic chair that support your spine https://www.carousell.sg/p/herman-miller-aeron-chair-full-loaded-fixed-arms-1116963886/?t-id=33Y3mZEKAO_1633174541095 https://www.carousell.sg/p/excellent-condition-smoke-grey-aeron-1102829336/ https://www.carousell.sg/p/herman-miller-chair-1114396892/?t-id=33Y3mZEKAO_1633174541095 https://www.carousell.sg/p/herman-miller-aeron-basic-model-1109291671 steel leap also not bad: https://www.carousell.sg/p/steelcase-leap-chair-v2-1117027139/?t-id=33Y3mZEKAO_1633174541095 But problem wif 2nd hand is like sitting on your office chair... U r not the 1st and many ppl sweat got on it liao Link to comment Share on other sites More sharing options...
The_King Posted October 2, 2021 Author Share Posted October 2, 2021 30 minutes ago, XianGe said: But problem wif 2nd hand is like sitting on your office chair... U r not the 1st and many ppl sweat got on it liao if you want also can buy first hand, this chair super lastly Link to comment Share on other sites More sharing options...
Satki Posted October 3, 2021 Share Posted October 3, 2021 still believe Herman Miller is the one to go for 1 Link to comment Share on other sites More sharing options...
aaur4man Posted October 3, 2021 Share Posted October 3, 2021 2 hours ago, Satki said: still believe Herman Miller is the one to go for now expensive....anything below 1K? Link to comment Share on other sites More sharing options...
Satki Posted October 3, 2021 Share Posted October 3, 2021 5 hours ago, aaur4man said: now expensive....anything below 1K? if want cheap i think lazada many HM lookalike from tiongland maybe can impress XMM Link to comment Share on other sites More sharing options...
The_King Posted October 3, 2021 Author Share Posted October 3, 2021 2 hours ago, Satki said: if want cheap i think lazada many HM lookalike from tiongland maybe can impress XMM cant last, get a HM, it last over 15yr also no problem Link to comment Share on other sites More sharing options...
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